EELS 33 – 6th September 2007 – A naked yak

The Extraordinary Everyday Lives Show #033 (MP3 – 16.5MB – 00:47:50min)

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-Naked’s soon to be launched open messaging service
-The pros and cons of conversational archives via search engines
-Walls and privacy as a user-defined option
-Communication without frills or format
-The need for trust

We are joined by Naked Biff, of the Naked Yak (www.nakedyak.com). Biff,
Dave, Mike and Kent talk about Biff’s company, Naked (www.getnaked.com), a
start-up company working on a new open messaging service. The conversation
about Naked’s open messaging service leads to a discussion about social
networking, the need for user-defined flexibility between openness and
privacy, the need for trust in the social networking space, methods to bring
business to networking as a business enhancement, and the focus on content
over platform.

.Naked’s forthcoming open messaging service
.Designing for life, as opposed to merely for business
.Users need the ability to decide how many walls to use
.Isolation kills (http://lifekludger.net/2007/09/04/isolation-kills/)
.Facebook trying to be a lot of things to a lot of people
.The platform should serve the content, not the other way around
.Facebook opening up user profiles
.Fear and distrust of the non-geek user
.Building communities over time and through trustful behavior
.How to get corporate IT departments to embrace social networking
.The semantics problem: does the word social drive business away
.Blurring of the lines between work and non-work activities

* Acknowlegements

The intro. music for the show is from the song ‘Extraordinary Girl’ by ‘Jack
in the Pulpit’ (http://www.jackinthepulpit.com/) courtesy of the Podsafe
Music Network (music.podshow.com) Theme Music

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